We have seen some unbelievably boring companies produce some incredible, interesting and compelling content over the last few years.
We don’t buy this “we don’t have anything interesting to say” excuse…sorry.
- You have staff that love what they do, their stories are interesting.
- You have customers with interesting stories, their stories are interesting.
- (Hopefully) Your company does something for the community, those stories are interesting.
- You have enough experience in your business to explain what you do in a new and innovative way, that’s interesting.
- Your customers like something about your products and/or services, there’s an interesting way to present that information.
- Your company has a history, tell the story of founders, first sales, pivotal moments, learnings along the way, and key players in the company’s success, that’s interesting.
If you really don’t think you have anything interesting to say, give us 1 content strategy session for 2 hours and we’ll guarantee at least 3 months of really interesting content. 1+2=3